Changing Fashion
Thought Points
Wearables are changing healthcare.
Telemedicine
Only see doc when something is wrong.
Much better signal and less noise.
Apple HealthKit / ResearchKit and Google Fit
Wearables are ugly.
Wearables are missing Fashion and Luxury brands
Built by men in tech no respect for fashion.
Not focus on esthetics but engineering function and cost.
No understanding of and Ignore fashion trends
Limited real estate for men - wrist / semi limited for woman - slide.
Engineers do not understand that - fashion has always been a social activity.
Results in not being used
Money lost for company - Health lost for user - everyone loses.
⅓ abandon wearable tech
41% run with smartphone
What happens when you get it correct !!! changes lives !!!
Fashion can change and save lives
New Fashion - New Technology - new Path Forward
Times are changing and Fashion house could lose big if they do not start putting tech into clothing.
Fashion companies need to start using indiegogo and kickstarter to really understand who the customer is.
War over Human body real estate is limited then people will buy something with function.
3D printing
Mems Sensors
Generate electricity from the body.
New function of fashion
If fashion does not change it could lose a big opt or disappear completely.
Google Project Jacquare & Soli
Increase compliance.
To get people and to keep people
Configurable & modular design FF - Velcro is your friend.
Fashion forward.
TriggerFish - better looks and better health
Doctors and Hospitals need to get feedback usage and efficacy.
Drugs more efficient. Trigger the ADME/Tox of a drug
Doctor monitor the patient
The Potential to change humanity for the better
Wearable health monitors are a part of the VA’s expanding telehealth program, which makes it easier for patients in remote areas or who have barriers to accessing health services to “see” a doctor remotely. Based on the readings on advanced wearable devices, physicians are able to conduct virtual visits with patients and develop treatment plans.
Fashion and luxury brands, on the other hand, have a deep understanding of how to create desirable personal accessories that carry and convey stylistic and social value.
It’s worth remembering, however, that real estate on the human body is limited. People only have two wrists and one face. And personal accessories are where fashion and luxury brands make a sizable chunk of their revenues. As young technology companies slowly but surely start to develop wearables with more evolved aesthetics, will consumers still have room for bracelets, watches and sunglasses that may look good, but lack appealing functionality?
Indeed, if they don’t want to risk ceding highly lucrative and limited space on the emerging battleground of the human body, it’s time for fashion brands to take wearables seriously.
People abandon the wearable ;
If they do not it works.